{"id":12468,"date":"2022-06-10T20:31:55","date_gmt":"2022-06-10T20:31:55","guid":{"rendered":"https:\/\/www.sistemaimpulsa.com\/blog\/?p=12468"},"modified":"2026-04-20T20:09:21","modified_gmt":"2026-04-20T20:09:21","slug":"como-redactar-un-mail-marketing","status":"publish","type":"post","link":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/","title":{"rendered":"C\u00f3mo redactar un mail marketing"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u00bf<\/span><b>C\u00f3mo redactar un mail marketing<\/b><span style=\"font-weight: 400;\">? Muchos tienen esta duda debido a que realizan campa\u00f1as de marketing, pero no obtienen las conversaciones que quieren. Esto se debe a que la redacci\u00f3n de los emails es importante para obtener altas conversaciones.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Se debe tomar en cuenta que los usuarios reciben distintos correos a lo largo del d\u00eda por eso no es tarea f\u00e1cil tener un alto ratio de aperturas; de all\u00ed que la clave sea redactar los emails que te permita ser diferenciado entre el resto de email que est\u00e9n en la bandeja de entrada.<\/span><\/p>\n<h2><strong>\u00bfC\u00f3mo funciona un CRM de Mail Marketing?<\/strong><\/h2>\n<p><iframe loading=\"lazy\" title=\"CRM de Marketing con Landing Page, Mail Marketing y clientes\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/M2rttSglXPs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h2><b>Consejos de c\u00f3mo redactar un mail marketing<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Para mejorar tus emails de marketing debes aprender a <\/span><b>c\u00f3mo redactar un mail marketing<\/b><span style=\"font-weight: 400;\">; esto ayuda a que tengas m\u00e1s oportunidades y aumentes tus ventas, adem\u00e1s puedes mejorar tu nivel de comunicaci\u00f3n, reforzar la imagen de tu marca e incrementar tu nivel de persuasi\u00f3n. Pero \u00bfC\u00f3mo hacerlo?<\/span><\/p>\n<ul>\n<li><strong>Primero, ser\u00e1 escoger un buen asunto<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Se debe <\/span><b>marcar la diferencia<\/b><span style=\"font-weight: 400;\"> entre los dem\u00e1s destinatarios; el asunto del email viene siendo el punto de partida de tu estrategia. As\u00ed que no puedes tom\u00e1rtelo a la ligera, debes conseguir llamar la atenci\u00f3n de la persona solo con leer el asunto de tu correo para que lo abra.<\/span><\/p>\n<ul>\n<li><strong>Segundo, el texto de vista previa<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">La vista previa del texto es clave al momento de construir un correo; esa peque\u00f1a frase permite contar m\u00e1s sobre tu email. Ponle atenci\u00f3n a estas cinco o cuatro palabras que se pueden leer sin tener que abrir tu email.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En la mayor\u00eda de los casos la vista previa ense\u00f1a parte de la primera l\u00ednea del email; evita colocar instrucciones de como leer el correo, con esto solo lograr\u00e1s perder la oportunidad de enganchar al lector.<\/span><\/p>\n<ul>\n<li><strong>Tercero, escribe para la web<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Los mejores textos de marketing son aquellos que mantienen una estructura l\u00f3gica, p\u00e1rrafos cortos, una idea principal por p\u00e1rrafo y tiene uso de vi\u00f1etas y subt\u00edtulos.<\/span><\/p>\n<ul>\n<li><strong>Cuarto, no alertes o grites es spam<\/strong><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-12469 aligncenter\" src=\"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing-2.jpg\" alt=\"C\u00f3mo redactar un mail marketing\" width=\"516\" height=\"344\" srcset=\"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing-2.jpg 626w, https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing-2-300x200.jpg 300w\" sizes=\"auto, (max-width: 516px) 100vw, 516px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Para esto evita el uso de may\u00fasculas y una gran cantidad de signos de exclamaci\u00f3n, tanto en el cuerpo del correo como en el asunto. Si <\/span><b>evitas el spam<\/b><span style=\"font-weight: 400;\"> puedes mejorar la tasa de apertura de los correos electr\u00f3nicos.<\/span><\/p>\n<ul>\n<li><strong>Quinto, conoce a tu audiencia<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Es importante que <\/span><b>conozcas a tu audiencia<\/b><span style=\"font-weight: 400;\"> para redactar buenos emails de marketing; ya que podr\u00e1s satisfacer las necesidades de los lectores e interactuar con ellos de manera sencilla.<\/span><\/p>\n<h3><b>Recompensa a los lectores y analizas tus campa\u00f1as<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Una vez que hayas aprendido a <\/span><b>c\u00f3mo redactar un mail marketing <\/b><span style=\"font-weight: 400;\">debes tomar en cuenta dos aspectos que te ayudar\u00e1n a enganchar a tus lectores, estos ser\u00edan recompensar a los lectores; para hacerlo debes tener un buen texto que les muestre alg\u00fan beneficio que obtendr\u00e1n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Y el otro es basar tus redacciones en datos, esto lo puedes lograr verificando las l\u00edneas de asunto con un test A\/B. De esta forma aumentar\u00e1s tus conversiones de manera significativa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un <a href=\"https:\/\/www.sistemaimpulsa.com\/blog\/como-iniciar-con-el-email-marketing\/\">email<\/a> bien redactado desde el momento que lees el asunto marca la diferencia entre los dem\u00e1s correos que pueden llegar a una bandeja de entrada. <\/span><b>Dise\u00f1a campa\u00f1as<\/b><span style=\"font-weight: 400;\"> que aumenten tu tasa de apertura de manera inmediata; ay\u00fadate con alg\u00fan software de env\u00edo para pasar los filtros de spam y llegar a cada uno de tus usuarios.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfC\u00f3mo redactar un mail marketing? Muchos tienen esta duda debido a que realizan campa\u00f1as de marketing, pero no obtienen las conversaciones que quieren. Esto se debe a que la redacci\u00f3n de los emails es importante para obtener altas conversaciones. Se debe tomar en cuenta que los usuarios reciben distintos correos a lo largo del d\u00eda [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":12470,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,2914],"tags":[2224,135,46,221,1647],"class_list":["post-12468","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital","category-funnel-tofu","tag-mail-marketing","tag-marketing","tag-marketing-digital","tag-negocio","tag-redactar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00f3mo redactar un mail marketing - Impulsa blog<\/title>\n<meta name=\"description\" content=\"\u00bfC\u00f3mo redactar un mail marketing? En este post te mencionamos los factores m\u00e1s importantes a tener en cuenta.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo redactar un mail marketing - Impulsa blog\" \/>\n<meta property=\"og:description\" content=\"\u00bfC\u00f3mo redactar un mail marketing? En este post te mencionamos los factores m\u00e1s importantes a tener en cuenta.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de Ventas y Digitalizaci\u00f3n - Impulsa\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-10T20:31:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-20T20:09:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"416\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jesus P.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jesus P.\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/\"},\"author\":{\"name\":\"Jesus P.\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/#\\\/schema\\\/person\\\/9b776e2045dc9a9212dea4b32163f07d\"},\"headline\":\"C\u00f3mo redactar un mail marketing\",\"datePublished\":\"2022-06-10T20:31:55+00:00\",\"dateModified\":\"2026-04-20T20:09:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/\"},\"wordCount\":603,\"image\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/Como-redactar-un-mail-marketing.jpg\",\"keywords\":[\"mail marketing\",\"marketing\",\"marketing digital\",\"negocio\",\"redactar\"],\"articleSection\":[\"Marketing Digital\",\"TOFU\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/\",\"url\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/\",\"name\":\"C\u00f3mo redactar un mail marketing - Impulsa blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/Como-redactar-un-mail-marketing.jpg\",\"datePublished\":\"2022-06-10T20:31:55+00:00\",\"dateModified\":\"2026-04-20T20:09:21+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/#\\\/schema\\\/person\\\/9b776e2045dc9a9212dea4b32163f07d\"},\"description\":\"\u00bfC\u00f3mo redactar un mail marketing? En este post te mencionamos los factores m\u00e1s importantes a tener en cuenta.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/Como-redactar-un-mail-marketing.jpg\",\"contentUrl\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/Como-redactar-un-mail-marketing.jpg\",\"width\":626,\"height\":416,\"caption\":\"C\u00f3mo impulsar las ventas con correos electr\u00f3nicos efectivos\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/como-redactar-un-mail-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"C\u00f3mo redactar un mail marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/\",\"name\":\"Blog de Ventas y Digitalizaci\u00f3n - Impulsa\",\"description\":\"Blog dedicado a ayudar a emprendedores, pymes y empresas sobre ventas y digitalizaci\u00f3n, explicando en simple los contenidos complejos.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/#\\\/schema\\\/person\\\/9b776e2045dc9a9212dea4b32163f07d\",\"name\":\"Jesus P.\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/39142e6ba7f19ca961abe851a818b268a41e284a62ca332a054cb338164ff61f?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/39142e6ba7f19ca961abe851a818b268a41e284a62ca332a054cb338164ff61f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/39142e6ba7f19ca961abe851a818b268a41e284a62ca332a054cb338164ff61f?s=96&d=mm&r=g\",\"caption\":\"Jesus P.\"},\"url\":\"https:\\\/\\\/www.sistemaimpulsa.com\\\/blog\\\/author\\\/comoemprender-netgmail-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"C\u00f3mo redactar un mail marketing - Impulsa blog","description":"\u00bfC\u00f3mo redactar un mail marketing? En este post te mencionamos los factores m\u00e1s importantes a tener en cuenta.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/","og_locale":"es_ES","og_type":"article","og_title":"C\u00f3mo redactar un mail marketing - Impulsa blog","og_description":"\u00bfC\u00f3mo redactar un mail marketing? En este post te mencionamos los factores m\u00e1s importantes a tener en cuenta.","og_url":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/","og_site_name":"Blog de Ventas y Digitalizaci\u00f3n - Impulsa","article_published_time":"2022-06-10T20:31:55+00:00","article_modified_time":"2026-04-20T20:09:21+00:00","og_image":[{"width":626,"height":416,"url":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing.jpg","type":"image\/jpeg"}],"author":"Jesus P.","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Jesus P.","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#article","isPartOf":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/"},"author":{"name":"Jesus P.","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/#\/schema\/person\/9b776e2045dc9a9212dea4b32163f07d"},"headline":"C\u00f3mo redactar un mail marketing","datePublished":"2022-06-10T20:31:55+00:00","dateModified":"2026-04-20T20:09:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/"},"wordCount":603,"image":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing.jpg","keywords":["mail marketing","marketing","marketing digital","negocio","redactar"],"articleSection":["Marketing Digital","TOFU"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/","url":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/","name":"C\u00f3mo redactar un mail marketing - Impulsa blog","isPartOf":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#primaryimage"},"image":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing.jpg","datePublished":"2022-06-10T20:31:55+00:00","dateModified":"2026-04-20T20:09:21+00:00","author":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/#\/schema\/person\/9b776e2045dc9a9212dea4b32163f07d"},"description":"\u00bfC\u00f3mo redactar un mail marketing? En este post te mencionamos los factores m\u00e1s importantes a tener en cuenta.","breadcrumb":{"@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#primaryimage","url":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing.jpg","contentUrl":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-content\/uploads\/2022\/06\/Como-redactar-un-mail-marketing.jpg","width":626,"height":416,"caption":"C\u00f3mo impulsar las ventas con correos electr\u00f3nicos efectivos"},{"@type":"BreadcrumbList","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/como-redactar-un-mail-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.sistemaimpulsa.com\/blog\/"},{"@type":"ListItem","position":2,"name":"C\u00f3mo redactar un mail marketing"}]},{"@type":"WebSite","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/#website","url":"https:\/\/www.sistemaimpulsa.com\/blog\/","name":"Blog de Ventas y Digitalizaci\u00f3n - Impulsa","description":"Blog dedicado a ayudar a emprendedores, pymes y empresas sobre ventas y digitalizaci\u00f3n, explicando en simple los contenidos complejos.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sistemaimpulsa.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/www.sistemaimpulsa.com\/blog\/#\/schema\/person\/9b776e2045dc9a9212dea4b32163f07d","name":"Jesus P.","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/39142e6ba7f19ca961abe851a818b268a41e284a62ca332a054cb338164ff61f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/39142e6ba7f19ca961abe851a818b268a41e284a62ca332a054cb338164ff61f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/39142e6ba7f19ca961abe851a818b268a41e284a62ca332a054cb338164ff61f?s=96&d=mm&r=g","caption":"Jesus P."},"url":"https:\/\/www.sistemaimpulsa.com\/blog\/author\/comoemprender-netgmail-com\/"}]}},"_links":{"self":[{"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/posts\/12468","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/comments?post=12468"}],"version-history":[{"count":2,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/posts\/12468\/revisions"}],"predecessor-version":[{"id":12868,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/posts\/12468\/revisions\/12868"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/media\/12470"}],"wp:attachment":[{"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/media?parent=12468"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/categories?post=12468"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sistemaimpulsa.com\/blog\/wp-json\/wp\/v2\/tags?post=12468"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}